I dislike deliberate misspellings. There, I said it. Typos, mashing the keyboard, relying on a spell checker but not a grammar checker are all expected.<\/p>\n
I rarely text and when I do I try to, on a shit From the ever reliable Wikipedia<\/cite><\/p>\n Communication is commonly defined as “the imparting or interchange of thoughts, opinions, or information by speech, writing, or signs…”, 1: an act or instance of transmitting and 3 a: “a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior … also: exchange of information”.<\/p>\n<\/blockquote>\n It is thus with disdain I read of the imminent re-branding of the SciFi channel<\/cite>.<\/p>\n SciFi is an abbreviation of Science Fiction. The new name will be SyFy, which is not. Additionally, it sounds like an abbreviation of a venereal disease. Apparantly this is what the hip kids would abbreviate Science Fiction to.<\/p>\n SyFy barely comes up on a search and in fact doesn’t seem to appear before the last month or so.<\/p>\n Under what circumstances would you compress Science Fiction to SyFy? I don’t understand the International Phonetic Alphabet but would that not be a completely different pronunciation?<\/p>\n When we tested this new name, the thing that we got back from our 18-to-34 techno-savvy crowd, which is quite a lot of our audience, is actually this is how you\u2019d text it … It made us feel much cooler, much more cutting-edge, much more hip, which was kind of bang-on what we wanted to achieve communication-wise.<\/p>\n<\/blockquote>\n Let’s look at this:<\/p>\n Who are the Eurgh!<\/p>\n And finally: This is marketing fuckwit for I dislike deliberate misspellings. There, I said it. Typos, mashing the keyboard, relying on a spell checker but not a grammar checker are all expected. I rarely text and when I do I try to, on a shit keyboard, use correct spelling. I understand that two differs in meaning from to and too. I don’t […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65,209,51],"tags":[207,208],"class_list":["post-266","post","type-post","status-publish","format-standard","hentry","category-video","category-language","category-rant","tag-damn-kids-get-off-my-lawn","tag-rebranding"],"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/posts\/266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/comments?post=266"}],"version-history":[{"count":14,"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/posts\/266\/revisions"}],"predecessor-version":[{"id":3859,"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/posts\/266\/revisions\/3859"}],"wp:attachment":[{"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/media?parent=266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/categories?post=266"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/agraham.org\/blog\/wp-json\/wp\/v2\/tags?post=266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}keyboard<\/q>, use correct spelling. I understand that two<\/em> differs in meaning from to<\/em> and too<\/em>. I don’t understand compromising a 2 or 3 character word into 1. Paying by the character are we? R<\/em> is a letter, are<\/em> is a word.<\/p>\n
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techno savvy kids<\/q>? Are they trying to appeal to dance music fans or something.<\/p>\n
It made us feel much cooler, much more cutting-edge, much more hip<\/q><\/p>\n
which was kind of bang-on what we wanted to achieve communication-wise.<\/q><\/p>\n
which was our aim<\/q>. Maybe he wants to touch base with someone offline to collaborate on a making yourself look like a twat solution.<\/p>\n","protected":false},"excerpt":{"rendered":"